Think you know pantry staples? Think again. At Good Food, we believe the everyday deserves a little luxury. We’ve taken the basics and given them a serious glow-up. Because ‘just the essentials’ doesn’t have to mean boring.
From locally made bread to chocolate that moonlights as dessert and fine art, here are ten humble heroes we’ve elevated to cult status.
Discover them in store. Taste the difference. Your tastebuds will thank you.
Sourdough That’s Actually Alive
Say goodbye to cardboard crusts and hello to real fermentation. Our Cooper's Bakehouse sourdough loaves are fermented over days, baked in Brockley, made with organic flours and delivered to us daily by bike. They’re rich in flavour, easy on the gut, and guaranteed to make toast exciting again.
💡 Try it with: Our award-winning sea salt butter (keep reading).
Butter, But Make It a Statement
This is butter with bragging rights. South Downs Butter comes from a dairy in Surrey, where the Harrison family have had their herd since 1952. It has three Great Taste Stars (the highest possible) and is a Great Taste Award winner seven years in a row. It's made with cream that is specially aged for three days and is then packed by hand. It's the real deal.
🛒 Find it in our chill section – it’s the gold-wrapped star of the dairy aisle.
Tea with a Backstory
Our tea is no ordinary English Breakfast. This is the house blend of Good and Proper Tea, based in Brockley, barely 2 miles from our shop. It's premium quality, responsibly sourced, award-winning tea and this is their signature Brockley Breakfast blend of Assam, Kenya and Ceylon teas for a perfectly balanced cuppa.
Pasta That’s Practically Art
This isn’t pasta – it’s a masterpiece. Garofalo have been making pasta in Naples for over 200 years - and they've gotten pretty darn good at it!
🍝 Pair it with our house-label San Marzano tomatoes for a 10-minute meal that tastes like a holiday.
Olive Oil That Deserves a Pedestal
Cold-pressed, early-harvested and straight-up liquid gold. Honest Toil olive oil is unfiltered and unblended, straight from the farms of Kyparissia, Greece, to your table. Drizzle it, dip it, even admire it – this oil belongs on your table (and maybe on your skin?).
Every item on this list is available in store right now. So whether you’re planning a weeknight dinner or just elevating your morning toast game, come and see what the modern pantry really looks like.
📍 Visit your local Good Food Store – and don’t forget to tag us in your #GoodFoodGlowUp on Instagram. We love seeing your basket brilliance.